Geofencing Automation Marketing is a location-based digital marketing technique that uses virtual boundaries (known as geofences) around specific geographical areas to automate targeted marketing actions. This method combines geofencing technology with marketing automation tools to deliver personalized messages, advertisements, or offers when potential customers enter, exit, or dwell within a predefined area.
Engage customers at multiple touchpoints along their path to purchase.
Mobile
Desktop
CTV/OTT
Digital-Out-Of-Home
Audience-Based Direct Mail
Social
The leading geofencing platform
It leverages technologies like GPS, IP addresses, Wi-Fi networks, or mobile signals to determine a user’s precise location or region and tailor messaging accordingly.
Geo-Fencing
Virtual boundaries (a radius or polygon) are set around a specific area. When users enter or exit this boundary, they receive targeted ads or notifications.
Geo-Targeting
Targets users in a broader location, like a city, region, or country, to serve localized content or ads.
Geo-Conquesting
A strategy where businesses target users near a competitor’s location to lure them away with offers or promotions.
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Hands-On
Self Serve Platform
Would you rather manage your campaigns and be hands-on with the keyboard? Our self-service interface, Ads Manager, allows you to easily create, optimize, and track your media campaigns.
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managed service
We are capable of managing every facet of your campaign, including creative services. Your goals are all we need to launch your campaign with the greatest possible impact.
Hand Shake
partnership
If you already offer a core media service, we can help you reach a wider audience through additional channels by integrating our solutions.
Programmatic
PMP/DSP
Make use of BLDS India unique real-time geotargeting techniques and create audiences based on past visits and user behavior.
Our proprietary technology, Blueprints, maps the real world in a virtual environment with the highest level of accuracy and precision. Consequently, we can: